Supertails Raises $30 Million to Expand Pet Care Ecosystem Across India

Petcare startup Supertails has secured $30 million in a fresh funding round led by Venturi Partners. The round also witnessed participation from Nippon India Alternative Investments, Titan Capital Winners Fund, along with existing backers Fireside Ventures, RPSG Capital Ventures, Sauce VC, and Saama Capital.

The newly raised capital will be channeled toward expanding its veterinary clinic network, scaling at home healthcare services, strengthening supply chain and fulfillment capabilities, and enhancing personalization across its platform as it deepens its presence in urban India.

Founded in 2021 by Varun Sadana, Aman Tekriwal, and Vineet Khanna, Supertails operates as an integrated digital pet care platform catering to modern pet parents. Through its mobile app, the company offers an extensive range of pet food, treats, accessories, and essential supplies, positioning itself as a comprehensive solution for pet parenting needs.

The startup has also introduced at home veterinary services, including consultations, vaccinations, and preventive healthcare. In Bengaluru, Supertails runs a quick commerce model offering access to over 30,000 pet care products, including pharmacy items, with plans to roll out rapid delivery in its key markets. Beyond healthcare and retail, the company has diversified into fresh pet meals and everyday essentials, partnering with more than 500 brands. It has built a nationwide network of over 100 veterinarians, including specialists and tele consult experts.

With this latest round, Supertails’ total funding now stands at approximately $51 million, including its earlier $15 million Series B round, $10 million Series A, and $2.6 million seed funding.

Financially, the company reported a revenue increase to Rs 108.26 crore in FY25, up from Rs 64.63 crore in FY24. However, losses widened to Rs 52.47 crore in FY25 compared to Rs 41.13 crore in the previous fiscal year, reflecting continued investments in expansion and infrastructure.